Intel’s attitude change shows it wants to become the next Google

Firm doesn’t want to be known as a chip company anymore

Sourced through Scoop.it from: www.theinquirer.net

Intel’s continued push on wearables and the Internet of Things was particularly evident at IDF last year, with wearable technology taking the driving seat in the trends leading the conference more than we’ve seen before. Dedicated booths lined the Moscone Centre floors, bolstering the firm’s efforts to catapult us into a world of wireless, connected devices, from reference designs and products, to partnerships for smartwatches, bracelets and heart-rate monitoring headphones.  This year was no different, with more of the same and a greater emphasis on encouraging developers to make new stuff with the release of lots of new platforms. The conference centre hall was again brimming with demonstrations, proofs of concept and even startups that made it as finalists in the firm’s 2014 Make It Wearable contest.   Last year Intel kicked off its annual three-day event with a keynote rich with major announcements, including a new chip architecture and a glimpse of the firm’s chip roadmap and other upcoming system on chip designs that might be years away. This time was very different. There was not even one mention of Skylake, the firm’s latest architecture, which it decided to unveil before the show, perhaps to take the attention away from the processor and onto other, non-chip related projects Intel is working on at the moment.  For example, the opening keynote focused heavily on Curie, Intel’s Quark-powered wearable chip for IoT devices and how it could change different industries, such as sport. And there was also the announcement that Intel teamed up with Google to power Project Tango using its Real Sense 3D camera, something it would just not shut up about at IDF this year.

See on Scoop.itInternet of Things – Company and Research Focus

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